What exactly is design thinking? Basically, it is a problem-solving process
adapted from the design field to create, develop or improve a product, service
or process. While design thinking seems
logical for many industries (think of automobile design or mobile technology),
its application to health care might not come so easily.
Design thinking takes the perspective of creation or
improvement and applies it to services, products and experiences. Natalie
Nixon, a nationally recognized leader in design thinking, outlines elements of
design-thinking theory: observe and
understand, brainstorm and create, prototype and test and finally,
implement. (Nixon, 2013).
Applying this process to health care has many possibilities. It doesn’t have to be grand but could be used
to develop innovative processes to serve patients or new delivery
approaches. It could be as simple as
designing walkways for aging adults to creating interactive robots to assist nurses.
If you are interested in reading more about design thinking,
here are two good articles introducing the concept:
Design Thinking by
Tim Brown in the June 2008 issue of Harvard Business Review and Viewing Ascension Health from a Design
Thinking Perspective by Natalie W. Nixon from the Journal of Organization
Design 2(3): 22-28, 2013. (Referenced
above.)
Reference:
Nixon, N.
(2013). Viewing Ascension Health
from a Design Thinking Perspective.
Journal of Organization Design 2(3):
p. 22-28.